There are several ways online advertising is conducted. A website owner will always be on the look out for finding the easiest, quickest and the most profitable way to promote his/her website. There are several options open to the website owner; article submission, also called article marketing, is the one I am speaking about […]

Newsflash: Do you want to make your website Googly? The new enterprise suite of Google Analytics has just been released. I have spent the last couple of days testing the new features…OH MY! My mind is racing with the new possiblities in website analaysis. Read on and see what is taking the website analysis world […]

During a time that we are supposed to be watching stocks fall, and markets dry up, Google announced last week that profits rose 26%.  "Net income rose… $4.24 a share from the previous year at the same time."  reports MarketWatch.
What can be attributed to this positive economic growth?
Numerous things.  Namely;
Responsible growth;  Google cut spending in […]

Is your ‘About Us’ page doing all it can for your company?
Are you simply cramming your website with a laundry list of items that helped you get to where you are now?  Did you ever realize when someone does a search for your company that the ‘find’ usually ends up being your root domain and […]

It’s tiresome when in absence of a proper academic curriculum we learn the SEO ropes from rehashed paraphrased stuff from ‘been-there-done–it’ SEO’s. While there is nothing wrong with that, once in a while you crave for the pure pristine stuff. You know - the stuff right from the source.  And what better source to […]

Last week some of the world’s biggest tech behemoths (Apple, Sony, Research In Motion) have experienced the cold winds of change brought about by the global banking crisis that leads the greatest Wall Street meltdown witnessed in the US since 1991. The economic downturn is here, and its tentacles are spreading globally.
What do you […]

The Analytics Game Plan What’s the reason you have a website? This is the first question to ask yourself when you are trying to determine the best metrics to focus on. Written in an earlier article by our very own PPC_Girl, in general terms all business websites break down to […]

What economic slowdown?  I believe that a great way to gauge how well the economy is doing is by looking at online activity.  Specifically, how many inquiries companies are getting from online search.   When you are in a position to review a multitude of statistic as we are here it is interesting to […]

As was mentioned in a previous post, any business website has a purpose or end goal.  If the purpose to your site is lead generation, then you should be paying special attention to learn how to generate more leads!  One of the key ways that I have discovered in my time at […]

Why do you have a website?  Do you have a website because everyone else has one?  Or do you have a proper plan and will use your website as a marketing tool to help your company deliver on one ultimate goal or purpose?  Every business operates because it has a single overall goal;  that goal […]