TechWyse Internet Marketing

Conversion Perversion

Wa-Wa Why’d they Leave?
Yes I am a website convert pervert, sorry to say. It is my obsession to ensure every single last website visit does what I want them to do. I can’t help but watch them…stare at them and wonder why they had the audacity to leave the website. It makes my chin twitch […]

Designing your Website to be a Sales Instrument!

Is your website designed for your potential customers, or is it designed in your image?
Interestingly, most companies are unaware of how important a well marketed and designed website is. Jupiter media points out that 87% of buyers use search engines to find products. There’s no doubt that Search Engine Optimization, and a well supported […]

Ways to Avoid Website Spam

How to Avoid Website Spam
We need to follow certain rules and guidelines to SEO, Black hat and white hat aside. With On-page, the SEO work is done by optimizing the keywords on the site. With off-page generating back links is also another major aspect in SEO tasks.
Experts say that too much focus of any one […]

Google Reveals New Analytics Reports

Google this month announced the roll-out of new analytics features, and also a further tweaked, more complete and leaner Google Analytics Tracking Code.
And in my opinion, the timing could not have been better!
The Google Analytics tool, though quite advanced (and free to boot!), is suited to measure the performance of websites with page paradigm in […]

10 Ways to Improve Shopping Cart Abandonment

It’s not every day that you see a runner-up celebrate a straight set loss in a Grand Slam. Last month Djokovic did just that. After Roger Federer had run rings round him in the finals of the US open, Djokovic did not need a hole to crawl into and sulk. Instead he partied the night […]

Behavioral Targeting & Microsoft Gatineau

Now that the sneak previews have confirmed the existence of Microsoft Gatineau, let’s fetch some popcorn get comfy in our ringside seats as Microsoft and Google slug it out for nice big slice of search engine marketing pie. Gatineau Beta 1 will launch sometime this year. But if all the pizzazz rings true Gatineau’ will blend sizzling […]

Choosing The Right Colour For Your Website

Colour plays a very important role while designing your website. It can impact your website visitor experience and your final return on investment. A website’s effectiveness as a sales tool can be greatly affected by simply changing its colours.
All of us are aware that it is more difficult to read text on a monitor […]

Your Ugly Website

Why is it that some businesses with an online presence are so blind to how (ahem) ugly their website is? When a visitor comes to your website there is only about a 5 second window of opportunity to grasp a visitor’s attention. If you have a website that is well, lets say, less than attractive, […]

Eye Tracking Study - Web Design for Conversion

Like me, if you happen to be in internet marketing industry (IM), these are exciting times.  Internet marketing is poised for a major leap forward. (See Web 2.0) The hubbub is not only about $ 13.5 billion that IM can rake this year alone but qualitatively what it can deliver to clients.  A sudden availability […]

Increase Your Conversion with Live Chat

How frustrating is it to find yourself lost on the web? Though there is a result for pretty much any search on Google, this isn’t always the answer to your query. A handy little tool that I think all serious website owners should consider using on their website is live chat. Live chat is a […]

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